Retail powered by HPE Aruba Networking

By 2050 there will be 24 billion interconnected devices around the globe, allowing the exchange of data between systems that used to be siloed. But what will this mean for retail?

Find out about the HPE Aruba Networking solutions powering the use of IOT in retail, both visible to the consumer and behind the scenes.

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An international association of leading building and IT companies, the EnOcean Alliance enables and promotes interoperable eco-systems for Smart Homes, Smart Buildings, and Smart Spaces.


Enabling digital transformation for the era of an intelligent cloud and an intelligent edge, Microsoft’s mission is to empower every person and every organisation on the planet to achieve more.

Batteryless wireless door contact switches monitor door status

Occupancy sensors trigger lighting and climate control systems

Batteryless wireless switches control lighting and shading

Batteryless wireless control units allow for optimal climate conditions and maximum operating comfort

Batteryless wireless window contacts monitor window status

Light actuators control lighting according to requirements

Light actuators control lighting according to requirements

Networked smoke sensors set off fire alarms to trigger emergency response

HPE Aruba Networking Access Points and USB

Sunblind actuators control the sun- shade elements

Wireless actuators control radiators

Batteryless wireless switches perform remote-control functions

Powered by Aruba


Aruba ClearPass is a policy management platform that many businesses are implementing to effortlessly onboard new devices, grant varying access levels, and keep their networks secure.

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HPE Aruba Networking’s next-gen CX switching portfolio is purpose-built for today’s digital world, offering simplified operations, always-on networking, and a world class UX.

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Legacy networks are being crushed by the growing use of IoT, cloud-based services, and the need for mobility. HPE Aruba Networking’s next-gen CX switching portfolio is purpose-built for today’s digital world, and offers:

  • Simplified operations with a single operating model
  • Time savings via smart automation
  • Proactive troubleshooting and resolution
  • Secure and easy enforcement of unified policies
  • Reliable, always-on networking
  • A world class user experience


AirWave is simplifying multi-vendor network management, improving UX, ensuring safety, and protecting performance.

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Aruba Central provides a 360 degree overview of Aruba Cloud Managed Networks, while proactively troubleshooting problems and giving insights into issues.

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SD-WAN is enabling retail services to increase their bandwidth to suit their increased requirements.

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Location Services

Location services are enabling retail businesses to create seamless personalised customer experiences with custom mobile apps, wayfinding, and targeted campaigns.

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Enabling retail businesses to create seamless personalised customer experiences with custom mobile apps, wayfinding, and targeted campaigns, indoor location services are as easy and accurate as outdoor GPS.

Especially now HPE Aruba Networking has introduced the first self-locating wireless access points, enabling highly accurate indoor location – everywhere.

Location services provide benefits such as:

  • Lower IT costs
  • Increased revenue
  • Improved user experience

The future of retail

The Internet of Things is providing retailers with endless opportunities to leverage insights into consumer behaviour and shopping patterns.

For instance, with IoT, shops can obtain granular retail data that can be used to help retail managers make informed decisions to make their offering more attractive to consumers by, for example, offering personalised discounts. Or by showing consumers offers from retailers that they have already shown interest in, via targeted marketing.

In addition, IoT can provide retailers with innovative solutions such as smart shelves, automated checkouts, in-store layout optimisation, and the ability to make pricing changes across all stores globally within a moment’s notice, thereby improving the overall retail experience.

Instant On for Retail

The Instant On in Retail campaign provides an industry-centric partner framework to promote specific messaging, value props, and product lines for small businesses. The campaign assets are customizable - partners can add their value proposition, service offering, and other valuable information to scale promotional efforts.

From online shopping to personalised instore experiences, small retailers may struggle to create the experiences customers expect. With Instant On, retailers can address evolving purchase behaviours with access points and switches that are easy to deploy and manage.

  • Scale instore shopping
  • Customise touch for shoppers
  • Uncompromising store security

Retail IoT in action

Aruba ESP in Retail

Is your network ready for Retail at the Edge? Now it can be with Aruba ESP. Whether you are providing in-store shopping, curb-side pickup, or pop-up services, you can deliver the experiences that your customers expect.

Emaar Malls Case Study

Dubai Mall builds service difference on limitless Wi-Fi

Lush Retail Ltd Case study

Delivering 5-star customer experience and operational excellence.

Ready to get started?

Want to transform your business with the Internet of Things with HPE Aruba Networking ESP or Instant On? Talk to us today to find out more.